New Balance and Girly Girl Sneakers

Some of us (meaning some women) just don't like running shoes or walking shoes from a fashion standpoint. We just need something a little more stylish to accent our wardrobes. And sometimes another pair of heels is just another pair of heels, you need something different. That is were New Balance steps in! According to this article by Sarah Mahoney from MediaPost's Marketing Daily, next fall New Balance will launch NB Inside, a women's line of fashion sneakers.

This new line, along with a new look will feature innovative materials and comfort. "New Balance says NB Inside will sport" 'environmentally preferred materials' inside, 'using the natural cushioning, breathable, and lightweight properties of cork to provide maximum support.' The new shoes will also feature NB's ABZORB® and ABZORB® SBS shock absorbing technologies.

It's about time fashion and comfort came together to create a shoe that looks as great as it feels!

--Cassie

Helping the Homeless get back on their Feet

Anne Mahlum of Philadelphia is not your ordinary 27-year-old marathon runner. While she is dedicated to increasing her mileage and hitting her PR, she is also dedicated to helping local homeless men get back on their feet...in more ways than one. Anne started a Running Club for homeless men in her community. She even asked local businesses to donate clothing and shoes so her runners would have what they needed, "and the support that I received back is so astonishing," she said. Right away she had nine runners join her club.

Her club grew, and more and more men signed up. Soon, the group evolved into more than just a club, but a tight knit community, "this circle that we had just kept growing and growing, and the smiles got bigger, the hugs got tighter, and we started to develop this team, this family," Mahlum said.

As the weeks passed, the members of her club started to gain more than just health benefits, they gained a sense of freedom and increased mental health as well.

According to the article, the Back on My Feet homeless running club has jogged 3,335 miles so far.

This is the time of year to remember those less fortunate. Who would ever have thought that a hobby would turn into such an incredible cause, and improve the lives of homeless people. Anne's story shows us that if you share your passion with others, you can drastically change lives.

Happy Holidays!

--Cassie

Last Minute New Balance Gifts for the Men on your List

My husband and father are two of the most difficult people to shop for during the holiday season. They each tell me every year "I don't need anything." Well, of course you don't need anything, the holidays are about getting what you want. So, after poking and prodding and asking tons of questions about what they want, I finally have a list to work with. Here are a few items that were on their lists and some will be under our tree!

XT Running Glove
Neither my husband or my father run competitively, but these technical runnning gloves showed up on both of their lists. These gloves have a high density gel on the palms for extra grip; so scraping ice off cars, shoveling snow, or just driving are a little easier in these technical gloves.

Sneaker Balls
Gym bags are the worst; they collect dirt and trap odor. Sneaker balls go right into running shoes, cross trainers, etc. and freshen the inside of the shoe with a clean scent. So, gym bags won't be so scary to open anymore!

Gear Short
Comfy shorts with lots of uses. Guys can grab the Gear Short and head to the gym or wear lounging at home. My husband has three pairs, no kidding! And the New Balance Gear Short was recently featured in the December issue of Men's Health magazine as part of a "well stocked gym bag." Now, who can argue with that recommendation?

So, those are my favorite guy picks for Last Minute gifts. Whether the men in your life are weekend warriors, muscle men, marathoners, or everyday athletes, there is always something for them under the tree and in their gym bag!

--Cassie

NBwebexpress.com on The Complete Running Network

The NBwebexpress Blog, Online New Balance Store, is now on The Complete Running Network!

The Complete Running Network is an excellent resource for runners of all skill levels; you can find inspirational stories, informative articles, awesome gift ideas for runners, training tips, funny running anecdotes and tons more!

You can also find over a thousand running blogs all in one place (you will need to scroll down on this page to see our blog, under "Online New Balance"). You can also browse tons of other running blogs from all "walks" of life. There are blogs about/from elite runners, beginner, middle of the pack, back of the pack...you name it, you will find everyone here!

So, if you are looking for a little extra inspiration during the holidays and don't know where to look, check out The Complete Running Network!

--Cassie

NB Web Express Gift Certificates

Shoes can be difficult presents to give. What if you pick the wrong size? What if they need a cross trainer and not a running shoe? What about walking shoes, they might need those, too!? And who wants to ask their gift recipient tons of questions about what they want under the tree? That intense Q/A would give it away! Then there would be no surprise on the big morning.

You can solve all of these issues with an NB Web Express gift certificate. Plus, they are super convenient; these gift certificates can be emailed directly to your gift recipient. You can also send them U.S Postal Mail, but please allow 3-5 business days for delivery.

So, get them a gift certificate and let them choose their "Perfect Fit" this year on NBwebexpress.com!

--Cassie