Thursday, May 5, 2011

Make your mark on a New Balance Classic. Introducing the Custom US574.

Imagine picking the colors for your shoe. Inserting a personal message. Then having the design you created delivered to your door in just four to eight days. It’s not magic and it’s actually happening today with the launch of the New Balance Custom US574.

This popular, classic style is fully customizable with your choice of eight premium suede options, eight mesh options, nine lace options, ten logo and back-tab options and two midsole/outsole options. You also have the option of adding an embroidered message on the back of each heel—up to eight characters each. That all adds up to several billion possible color combinations!

But what really sets this custom shoe apart from the rest is that it’s made right here in the USA--in a factory in Norridgewock, Maine. In fact, the Custom US574 is the first customizable shoe made in the USA.

Currently, men’s sizes are available for order at shopnewbalance.com. Women’s sizes and additional colors will be added sometime in June 2011. The shoes typically ship in just 4-8 business days from when you place your order, and, like all New Balance shoes, they are available for free returns.

When you login as a customer, you’ll have the option to save your designs, whether you purchase them or not. You can also share your designs with friends and family in the online Design Gallery, through email or social media outlets. There is no limit to how much fun you can have with this tool. So visit shopnewbalance.com today to start experimenting.

I look forward to seeing your designs online soon!

-- Shoe Girl