Just a little over a year ago the first Minimus styles
made their debut with high praise from runners. Since then, the popularity of minimalist
shoes has grown. Minimalist runners wanted options for post-run and training
days, while other athletes wanted to enjoy the same barefoot experience for
their workouts that their running friends did.
To meet this increasing demand for the “less is more”
lifestyle, New Balance has expanded the Minimus collection. Today, in addition
to running and trail styles, the Minimus line includes apparel, cross-trainingshoes, multi-sport shoes, casual/everyday styles -- even Kids' Minimus shoes.
Regardless of the style you choose, you’ll notice the
comfort they provide the moment you try them on. Designed with a wider toe box
and lower stack height, the Minimus mimics the natural shape of the foot. For
runners, this allows the foot to naturally expand upon impact and encourages a
midfoot strike. Minimus is also incredibly lightweight – almost 50% lighter
than traditional lightweight shoes.
For the purist minimalist runner, New Balance has taken
Minimus a step further. This month it launched the Minimus Zero. Featuring a
0mm heel-to-toe drop (the original Minimus styles have a 4mm drop), it provides
a more natural fit for runners seeking an even closer-to-the-ground experience.
Whichever Minimus style you choose, it’s important to
note that this product should be introduced slowly into a running exercise
routine. New Balance recommends limiting initial use to 10% of overall running
workouts and very gradually increasing time and distance. For more information on
how to use Minimus, visit our Good Form Running section on
newbalance.com/goodformrunning.
To learn more about the complete Minimus line, visit
shopnewbalance.com/minimus.
Note: This product increases the strain on the foot, calf, and Achilles tendon. Overuse of this product or use for activities outside of running and walking may increase the risk of sustaining injury.
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