Wednesday, December 14, 2011

For winter running, bring on the heat—MegaHeat®.

NBx Windblocker Jacket 

Cold weather running…you either love it or hate it. If you love it, you long for those cold winter months when you don’t have to worry about sunburn or excessive heat. But even if the cold isn’t your thing, you can stay warm and enjoy a good winter run, IF you have the right gear.

It’s all about layering and staying dry. MegaHeat® from NewBalance, a new technology used in their premium running apparel, can help protect you against the chill of cold winter months. It wicks away moisture, ensuring the fabric stays comfortable and dry against your skin. Even more amazing, it’s lightweight and breathable. Not what you’d expect from apparel that keeps you so warm!

You’ll find the MegaHeat® technology in New Balance several styles, for both men and women: the Megaheat Half-Zip pullover, Megaheat Competitor Long Sleeve top, Megaheat Competitor Pant for men and Megaheat Everyday Pant for women.

For additional warmth, add an outer layer. The New Balance NBx Windblocker Jacket is a good choice. It’s windproof, waterproof and features Lightning Dry® fabric to wick away moisture. Top it off with the New Balance NBx Emissive Skull Cap and you’ll be ready for any weather.

When you’re shopping for your cold weather outfit, whether base layers or outerwear, make sure the fabric that touches your skin has technology that will keep you dry. MegaHeat® or Lightning Dry® from New Balance are two great options. They’ll make you almost look forward to that next cold snap!

-- Shoe Girl


Tuesday, December 6, 2011

The 860v2: One of the few times a sequel is better than the original!

When the new New Balance 860 Running shoe debuted earlier this year, replacing the 760, runners were impressed. And they had reason to be. For those seeking moderate stability, it delivered the support and cushioning needed. Now there’s even more to celebrate. New Balance has found a way to improve upon perfection with the release of the New Balance 860v2.

Assembled in the USA, this stability runner offers a combination of premium cushioning with New Balance’s proprietary N-ERGY® in the heel, ACTEVATM LITE in the midsole and ABZORB® in the in the forefoot.  Combined with a dual density medial post and Stability Web®, it also delivers the moderate stability to keep you moving confidently.

New Balance 860v2 - online exclusive
The critics seem to agree about the many merits of this exceptional shoe. The 860v2 was named “Editor’s Choice” in the December 2011 issue of Runner’s World.

From Runner’s World: “A well-cushioned and flexible shoe that gets all the basics right, the 860 layers lots of foam padding underneath the foot and snugly wraps the arch with an elegant upper design that accommodates an expansive toebox. New Balance reconfigured the support components in the sole to create a soft yet stable landing that's ideal for high-mileage workouts. It's the rare instance when a shoe's $10 price increase is justified. We recommend it as a workhorse shoe for heel-strikers and beginners.”

The New Balance 860v2 won’t hit stores and sites in early 2012, however, Shop New Balance is one of a select few retailers who can offer it early. Be one of the first to own it by visiting shopnewbalance.com.

You’ll find a men’s and women’s version in silver and blue, as well as a tribute shoe to the NY City Marathon featuring bold taxicab colors. Whichever you choose, you’ll be glad you added this premium shoe to your running routine!

-- Shoe Girl


Monday, December 5, 2011

New Balance Hi-viz– the apparel to be seen in.


A burst of color on the sleeve. An arresting stripe on the leg. While they may get you noticed during your run, those bold color bursts you’ll find on New Balance apparel are not just for show. They serve an important purpose – to help you be seen.

Hi-Viz accents are built into many items in the new NBx running apparel line. Combined with other reflective accents, they could help improve your visibility to others in low light conditions.

Look for tops in Vibrant Yellow for men, like the NewBalance’s men’s Icefil® Short Sleeve or Long Sleeve Top and NPShort Sleeve Top which provide front and back reflectivity. The men’s NBx Windblocker Tight and NP 9” Running Short also feature this attention-getting color.

In women’s, hot pink accents provide the same benefit. This bold and bright color can be found in the women’s NBX 2” short, NBx WeldedHalf-Zip, NBx Windblocker pant, NBx Welded Capri and NBx Adaptor Short Sleeve top.

But hi-viz accents aren’t just reserved for apparel. They’re also in many accessories, too – a big advantage during color weather running. From the Hatchback NB glove to New Balance Icy Arm Sleeves, vibrant yellow and shocking pink accents are hard to miss.

The Tri-Viz Running Cap is another low-light running favorite. In addition to hi-viz accents, it is built with powerful LED lights that light the path ahead.

And, like all New Balance running apparel and accessories, each piece is designed with moisture-wicking fabrics to keep you comfortable throughout your workout.

So the next time you’re admiring that color pop on your favorite apparel, feel good knowing it’s also working to help you stand out on the track or trail.

View the entire collection of reflective and hi-viz apparel now.

-- Shoe Girl


Monday, November 14, 2011

2011’s Top 10 Gifts for Runners


It’s that time of year again. Time to get out the list and check it twice, and if you know a runner who has been extra nice, reward them with the gift they really want—New Balance gear. Here is a list of the top 10 products on runners’ wish lists this holiday season.

1. NB Minimus. For the runner who prefers a minimalist experience, less is more with NB Minimus. This low-to-the-ground, barefoot-inspired collection offers options for runners of all types, including NB Minimus Road, two trail versions--NB Minimus Trail 10 and NB Minimus Trail 20--plus a recovery/post-run version, NB Minimus Life.

NB890 
2. New Balance 890 with REVlite. Introduced in 2011, this model is New Balance’s lightest trainer yet. It features unique diamond cutouts on the midsole and a new-sew, molded upper to eliminate what runners don’t need and reduce the weight of what they do.

3. The top-rated New Balance 993. One of Shop New Balance’s most popular running shoes, the New Balance 993 is made in the USA and provides a comfortable, stable ride. Plus it’s available in military styles, including army, navy, marines and coast guard versions.

NBx Windblocker Jacket
4. A good running jacket. The NBx Windblocker Jacket, for men and women, protects runners from wind and rain while wicking away moisture. Reflective accents round out the benefits of this cold-weather runner’s best friend.

5. High-performance running pants. The NBx Windblocker Tight pairs perfectly with the NBx Windblocker jacket to offer runners protection from the elements during the cold winter months.

6. The ultimate sports monitor. Give your runner the tools he/she needs to succeed. The N9GPS Trainer allows runner to track their location, speed, distance and heart rate all from one convenient tool.

NB 1400
7. The New Balance1400. The competitive runner on your list will appreciate this speedy race day road flat. It is ultra lightweight, features a full ground contact sole and, in bright, neon colors, is sure to get noticed.

8. Performance sunglasses. Serious runners don’t let anything get in the way of their run. New Balance Interchangeable Lens Sunglasses help reduce glare three ways—with smoke, copper or clear lenses.

9. An all-purpose gear bag. Back and forth to the gym, on race day, or for a quick change at the track, every runner needs a good gear bag. The Momentum Duffel, available in large and small sizes, will keep up with them, wherever their training takes them.

10. Let them choose! When in doubt, let the runner on your list decide what they need most with a Shop New Balance gift card or eGift. Denominations start at just $25.


Friday, October 21, 2011

Proudly wear your support for a cure during Breast Cancer Awareness Month


If you’ve browsed the Internet, turned on a TV, or visited a store this month you’ve probably seen the signs…Pink ribbons, pink clothing, pink everything. It’s hard to miss Breast Cancer Awareness month.

This important reminder of prevention, courage and survival is honored at Shop NewBalance with its Lace Up for the Cure® Collection. A line of footwear, apparel and accessories that proudly display the Running Ribbon, the Lace Up for the Cure® Collection offers the best in performance wear and a chance to lend your support: New Balance will contribute 5% of the suggested retail price of sales from the Lace Up for the Cure® Collection with a guaranteed minimum donation of $500,000 each year to Susan G. Komen for the Cure® through 2012.

The collection includes running shoes, toning shoes and walking shoes, so whether you’re attending a Komen walk, race or want to show your support every day, you have a lot of options to choose from.

Through October 31, Shop New Balance is also offering free shipping* with any purchase from the Lace up for the Cure® collection.

Browse the entire collection at www.shopnewbalance.com/laceup today and pick out your favorites. From hats to shoes, you can show your support from head to toe while supporting a great cause.

-- Shoe Girl

The Running Ribbon and Lace Up for the Cure® are registered trademarks of Susan G. Komen for the Cure®.

*Free Shipping with any Lace Up purchase ends October 31, 2011 at 11:59 PM ET. Order must include at least one item from the Lace Up for the Cure Collection to qualify for free shipping. Free shipping applies to UPS Basic Shipping to the 48 Contiguous United States.Free shipping applies to USPS Priority Mail to AK, HI, PO boxes, U.S. Postal Territories, and APO/FPO addresses.